Shaun Quarton
Shaun Quarton is a content and growth marketer with over 10 years of experience creating results-driven content in the finance, tech, and online business space. With a background in economics and financial analysis, he also runs an independent book publishing business.

Latest articles by Shaun
- Guide
Margin of safety: definition & how to calculate it
Learn what the margin of safety is, how to calculate it, and why it matters for making better financial decisions.
- Guide
What is B2B? Definition and examples
We'll explore how B2B works, the industries that depend on it, and the advantages and challenges of B2B relationships.
- Guide
Business Process Automation: Streamlining Your Workflows for Efficiency
Business Process Automation (BPA) uses technology to streamline repetitive tasks and boost operational efficiency.
Read all of Shaun's articles for Xero
Discover why net worth matters for small businesses, how to calculate it, the differences between net worth and equity, and ways to improve it.
Read the articleDiscover why net worth matters for small businesses, how to calculate it, the differences between net worth and equity, and ways to improve it.
Read the articleExplore how B2B works, the industries that depend on it, and the advantages and challenges of B2B relationships.
Read the articleExplore how B2B works, the industries that depend on it, and the advantages and challenges of B2B relationships.
Read the articleBusiness Process Automation (BPA) uses technology to streamline repetitive tasks and boost operational efficiency.
Read the articleBusiness Process Automation (BPA) uses technology to streamline repetitive tasks and boost operational efficiency.
Read the articleLearn how royalties work, the types of royalties, and legal and tax factors to keep in mind.
Read the articleLearn how royalties work, the types of royalties, and legal and tax factors to keep in mind.
Read the articleLearn what the margin of safety is, how to calculate it, and why it matters for making better financial decisions.
Read the articleLearn what the margin of safety is, how to calculate it, and why it matters for making better financial decisions.
Read the articleLearn how to set SMART financial goals, track key metrics, and use the right tools to boost your bottom line.
Read the articleLearn how to set SMART financial goals, track key metrics, and use the right tools to boost your bottom line.
Read the articleCompetitor analysis will help you build a competitive strategy and make your business stronger. Here’s how to do it.
Read the articleCompetitor analysis will help you build a competitive strategy and make your business stronger. Here’s how to do it.
Read the article
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