Made-it moments: celebrating even the small successes
Research from Xero reveals that recognizing milestones, even small ones, is good for business: it boosts employee morale, improves wellbeing, and positively impacts business performance. It makes a compelling case for a celebration.

What we found: when and why businesses celebrate and why some don’t
Here's what small business owners from seven countries told us.
- Over three quarters of small business owners say celebrating achievements boosts employee morale.
- A majority say it improves wellbeing and over two thirds believe it positively impacts business performance.
- But one in five small businesses don’t celebrate at all, mainly because they’ve never thought about it, they worry about costs, or fear setting a precedent.

Xero businesses share their made-it moments
In these heartwarming stories, Xero small business owners share their made-it moments.
Making business go pop
Popcorn Shed was over the moon when they saw their popcorn selling in the wild.
Taking time to soak up success
For the Laundry Lady, a big moment to celebrate was getting their own office boardroom.
The rising tide that lifts all boats
Reaching their crowd-funding goal to launch their business was a pivotal made-it moment for Seabin.
Savouring success makes it all the sweeter
Scott knew he’d made it when Ultimate Food Tours started making more than his previous corporate salary.
Celebrating success is about celebrating your people
For SuvaNova, millions of people seeing their work at the Super Bowl was a truly memorable moment.
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