
Xero Awards UK 2025
The Xero Awards are back for 2025. It’s time to celebrate your achievements and secure a spot in our hall of fame. Get your entries in by Friday 25 April.

Share your stories, celebrate your successes
The Xero Awards are a celebration of excellence among our accounting and bookkeeping partners who help small businesses to grow and prosper. Being a finalist or winning an award shows the industry and your clients that you’re at the top of your game and can be a real boost for your business.
Enter nowWin a Xero Award, become a legend
Don’t be shy, shout about your successes. Your achievements are worth celebrating (and trust us, we’ll celebrate!). If you’re a finalist or crowned as a winner, we’ll give you everything you need to promote your new status as a Xero legend.

Take a look at the 2024 hall of fame
In 2024, we gathered the rockstars of the Xero accounting world in Manchester to celebrate in style. Check out last year's award categories and meet our legendary winners.
Find the right award category for you
This year, eleven categories are open for our accounting and bookkeeping partners in the UK to enter. See below for full details about each category. Note that for 2025, we’re reinventing the way we run our Xero app partner awards and this year, they will be run as a separate programme.
UK accounting and bookkeeping partner categories
This award celebrates Xero accounting or bookkeeping partners who have cracked the formula for success. This category is for UK-based Xero partners with no more than 10 employees. Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelinesEnter nowThis award celebrates Xero accounting or bookkeeping partners who have cracked the formula for success. This category is for UK-based Xero partners with no more than 10 employees. Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelinesEnter nowThis award honours mid-size firms where success is simply business as usual. This category is for UK-based Xero partners with between 11 and 99 employees. Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelinesEnter nowThis award honours mid-size firms where success is simply business as usual. This category is for UK-based Xero partners with between 11 and 99 employees. Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelinesEnter nowThis award recognises the heavyweight champions of the accounting and bookkeeping world who have achieved excellence. This category is for UK-based Xero partners with more than 100 employees. Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelines Enter nowThis award recognises the heavyweight champions of the accounting and bookkeeping world who have achieved excellence. This category is for UK-based Xero partners with more than 100 employees. Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelines Enter nowThis award goes to a partner with a national presence who has added significant value to clients across the United Kingdom and championed the use of Xero and cloud technology. This category is for UK-based Xero partners with 100 or more employees and more than five sites nationwide (or are made up of independent accounting firms nationwide). Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelinesEnter nowThis award goes to a partner with a national presence who has added significant value to clients across the United Kingdom and championed the use of Xero and cloud technology. This category is for UK-based Xero partners with 100 or more employees and more than five sites nationwide (or are made up of independent accounting firms nationwide). Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelinesEnter nowThis award recognises a Xero bookkeeping partner based in the UK who has shown commitment to leading the way with Xero and has achieved significant success. Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelinesEnter nowThis award recognises a Xero bookkeeping partner based in the UK who has shown commitment to leading the way with Xero and has achieved significant success. Entries will be assessed using the following criteria: business vision, Xero use, client care, Xero advocacy and use of the Xero apps ecosystem.
View the full entry criteria, questions and guidelinesEnter nowThis award is for accountants or bookkeepers who have made Xero part of their business DNA. They’re champions of the cause and have shown an unwavering dedication to using Xero with all suitable clients, utilising the Xero ecosystem of apps, and running their own firm on Xero. Entries will be assessed using the following criteria: business vision, Xero use, innovation Xero advocacy, and differentiation.
View the full entry criteria, questions and guidelinesEnter nowThis award is for accountants or bookkeepers who have made Xero part of their business DNA. They’re champions of the cause and have shown an unwavering dedication to using Xero with all suitable clients, utilising the Xero ecosystem of apps, and running their own firm on Xero. Entries will be assessed using the following criteria: business vision, Xero use, innovation Xero advocacy, and differentiation.
View the full entry criteria, questions and guidelinesEnter nowThis award recognises accounting and bookkeeping firms that have gone above and beyond to deliver exceptional client service. Client champions embrace digitisation and have demonstrated a deep commitment to working together with their small business clients to help simplify and optimise their operations and financial workflows through technology. By adopting Xero and by connecting apps, these firms consistently provide outstanding client service, build strong relationships, and provide innovative and personalised solutions that help clients thrive.
View the full entry criteria, questions and guidelinesEnter nowThis award recognises accounting and bookkeeping firms that have gone above and beyond to deliver exceptional client service. Client champions embrace digitisation and have demonstrated a deep commitment to working together with their small business clients to help simplify and optimise their operations and financial workflows through technology. By adopting Xero and by connecting apps, these firms consistently provide outstanding client service, build strong relationships, and provide innovative and personalised solutions that help clients thrive.
View the full entry criteria, questions and guidelinesEnter nowThis award shines a spotlight on Xero partners who have gone above and beyond outside of the office. While they’re great at their job, they also give back or add value to their community. This award is open to UK-based Xero partners of any practice size and partner status. We’re looking for partners who have positively contributed to social good and can demonstrate a tangible impact through supporting an underserved or marginalised group, individual or community outside of the day-to-day of accountancy and client management. If your firm has launched initiatives to tackle a socio-economic challenge, improve social inclusion, or address other critical social and community issues with innovative ideas or solutions, we want to hear from you.
View the full entry criteria, questions and guidelines Enter nowThis award shines a spotlight on Xero partners who have gone above and beyond outside of the office. While they’re great at their job, they also give back or add value to their community. This award is open to UK-based Xero partners of any practice size and partner status. We’re looking for partners who have positively contributed to social good and can demonstrate a tangible impact through supporting an underserved or marginalised group, individual or community outside of the day-to-day of accountancy and client management. If your firm has launched initiatives to tackle a socio-economic challenge, improve social inclusion, or address other critical social and community issues with innovative ideas or solutions, we want to hear from you.
View the full entry criteria, questions and guidelines Enter nowThis award shines a spotlight on Xero partners who are leading the charge in creating a sustainable future. While they’re exceptional accountants, they’re also champions of our environment, actively working to make a positive impact outside of the office. This award is open to UK-based Xero partners of any practice size and partner status. We’re looking for partners who have gone above and beyond to reduce their environmental footprint, champion sustainability initiatives, or contribute to environmental causes. Whether you’re adopting green practices in your business, supporting environmental charities, or encouraging eco-conscious behaviour in your community, we want to hear how you're making a tangible difference and leading the charge on sustainability.
View the full entry criteria, questions and guidelines Enter nowThis award shines a spotlight on Xero partners who are leading the charge in creating a sustainable future. While they’re exceptional accountants, they’re also champions of our environment, actively working to make a positive impact outside of the office. This award is open to UK-based Xero partners of any practice size and partner status. We’re looking for partners who have gone above and beyond to reduce their environmental footprint, champion sustainability initiatives, or contribute to environmental causes. Whether you’re adopting green practices in your business, supporting environmental charities, or encouraging eco-conscious behaviour in your community, we want to hear how you're making a tangible difference and leading the charge on sustainability.
View the full entry criteria, questions and guidelines Enter nowThe Rising Star of the Year Award celebrates exceptional new talent in the accounting profession, people who are Xero advocates and ones to watch as future leaders in the industry. It recognises individuals who have been working in practice for fewer than five years and have demonstrated remarkable progress in their careers during 2024. Whether it’s taking on new responsibilities, driving key projects, or demonstrating an unwavering passion for technology and client service, the Rising Star is someone who has made a significant impact, has shown ambitious commitment to professional development, and whose talent and dedication sets them apart from their peers.
View the full entry criteria, questions and guidelinesEnter nowThe Rising Star of the Year Award celebrates exceptional new talent in the accounting profession, people who are Xero advocates and ones to watch as future leaders in the industry. It recognises individuals who have been working in practice for fewer than five years and have demonstrated remarkable progress in their careers during 2024. Whether it’s taking on new responsibilities, driving key projects, or demonstrating an unwavering passion for technology and client service, the Rising Star is someone who has made a significant impact, has shown ambitious commitment to professional development, and whose talent and dedication sets them apart from their peers.
View the full entry criteria, questions and guidelinesEnter nowOur highest honour and most prestigious award recognises an individual who is a passionate Xero advocate and stalwart of our Xero community. The MVP award gives recognition to those in the industry who have shown an unwavering commitment to helping small businesses thrive, knowledge shared amongst the accounting and bookkeeping community, and demonstrated exceptional support and commitment to Xero. This award is not open for self or partner nomination. The MVP nominees will be selected and voted for internally by a Xero judging panel.
View the full entry criteria, questions and guidelinesOur highest honour and most prestigious award recognises an individual who is a passionate Xero advocate and stalwart of our Xero community. The MVP award gives recognition to those in the industry who have shown an unwavering commitment to helping small businesses thrive, knowledge shared amongst the accounting and bookkeeping community, and demonstrated exceptional support and commitment to Xero. This award is not open for self or partner nomination. The MVP nominees will be selected and voted for internally by a Xero judging panel.
View the full entry criteria, questions and guidelines
Why enter the Xero Awards?
Here’s just some of the reasons to enter:
- Entering the Xero Awards is an opportunity to take some time to reflect on the last 12 months and celebrate achievements
- Finalists and winners receive a Xero Awards promotional pack full of assets and advice on how to promote
- Your nomination or award-winning status is a great talking point when you’re trying to win new business
- It enables you to show clients and prospects that they’re working with a top-tier, reputable firm
- A finalist nomination or win can foster a sense of pride within your team and help attract and retain top talent
- Being a finalist or winner provides a reason to celebrate your company’s achievements: all finalists get to attend
Helpful tips for crafting a winning entry
Here are some hot tips to help you tell your story in a compelling way that’s easy for our judges to understand.
Include facts, figures and testimonials
Incorporate testimonials, data points and quantifiable results to validate your entry & showcase your success.
Stand out from the crowd
Take the time to reflect on and express what makes you unique and sets you apart from the competition.
You have to be in to win
Even if you’re entered before, your business and the award criteria evolve, so put your name in the hat.
FAQs
You’ll need to submit your Xero Awards entry via the link below by 11:55pm on Friday 25 April 25, 2025. Writing a Xero Awards entry can be fun and is a great opportunity to get the team together to reflect on what you’ve achieved over the last year.
View the full entry criteria, questions and guidelines Enter nowYou’ll need to submit your Xero Awards entry via the link below by 11:55pm on Friday 25 April 25, 2025. Writing a Xero Awards entry can be fun and is a great opportunity to get the team together to reflect on what you’ve achieved over the last year.
View the full entry criteria, questions and guidelines Enter nowCrafting a Xero Awards nomination is straightforward, but it’s important to take the time to answer each of our questions as best as you can. We suggest looking through all of the questions and guidance for your category ahead of starting your entry, and then taking some time to brainstorm with your team to think about what it is that you want to shout about. From there, you’ll want to gather evidence and ensure you’re writing your answers in a way that’s easy for our judges to understand. Note that most questions allow a maximum of 300 words per answer.
View the full entry criteria, questions and guidelinesEnter nowCrafting a Xero Awards nomination is straightforward, but it’s important to take the time to answer each of our questions as best as you can. We suggest looking through all of the questions and guidance for your category ahead of starting your entry, and then taking some time to brainstorm with your team to think about what it is that you want to shout about. From there, you’ll want to gather evidence and ensure you’re writing your answers in a way that’s easy for our judges to understand. Note that most questions allow a maximum of 300 words per answer.
View the full entry criteria, questions and guidelinesEnter nowA few of our categories have undergone some tweaks since last year, plus we have added three new categories including Client Champion of the Year, Environmental Impact Award and Rising Star of the Year. And, for 2025, the Xero app partner awards are being run as a separate programme.
View the full entry criteria, questions and guidelinesA few of our categories have undergone some tweaks since last year, plus we have added three new categories including Client Champion of the Year, Environmental Impact Award and Rising Star of the Year. And, for 2025, the Xero app partner awards are being run as a separate programme.
View the full entry criteria, questions and guidelinesWe’re reinventing the way we run our Xero app partner awards and this year, they will be run as a separate programme. Stay tuned, further details will be announced soon!
We’re reinventing the way we run our Xero app partner awards and this year, they will be run as a separate programme. Stay tuned, further details will be announced soon!
Finalists will be announced in late June 2025.
Finalists will be announced in late June 2025.
Finer details about when and where the Xero Awards ceremony will take place are still being confirmed; however, we expect to be celebrating with the finalists and winners in the first half of September 2025.
Finer details about when and where the Xero Awards ceremony will take place are still being confirmed; however, we expect to be celebrating with the finalists and winners in the first half of September 2025.
If you’re selected as a finalist or crowned as a winner, you’ll be sent a pack full of assets and advice on how to make the most of your new status, including: Digital creative assets including social tiles, email banners and web badges, a guide featuring tips on how to maximise promoting yourself as a Xero awards finalist or winner, a media release template and tips for getting in touch with your local press, as well as a framed finalist or winners certificate and a winners trophy to take pride of place in your office.
If you’re selected as a finalist or crowned as a winner, you’ll be sent a pack full of assets and advice on how to make the most of your new status, including: Digital creative assets including social tiles, email banners and web badges, a guide featuring tips on how to maximise promoting yourself as a Xero awards finalist or winner, a media release template and tips for getting in touch with your local press, as well as a framed finalist or winners certificate and a winners trophy to take pride of place in your office.
As long as you or your firm meet ALL of the eligibility requirements for each category, you are eligible to enter into as many categories as you like. Your firm however, can only be nominated in one of the following award categories: Small Firm of the Year, Mid-size Firm of the Year, Large Firm of the Year, Bookkeeping Partner of the Year, or National Partner of the Year.
View the eligibility requirements for each categoryAs long as you or your firm meet ALL of the eligibility requirements for each category, you are eligible to enter into as many categories as you like. Your firm however, can only be nominated in one of the following award categories: Small Firm of the Year, Mid-size Firm of the Year, Large Firm of the Year, Bookkeeping Partner of the Year, or National Partner of the Year.
View the eligibility requirements for each category
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