Damon Anderson
Director of Partner & Product, UK & EMEA
Damon is an international leader in fintech, with over 15 years experience delivering cutting-edge digital marketing and payments technology. Damon’s team works with thousands of accounting and bookkeeping partners to make sure they have everything they need to make the most of the digital transformation.
Damon plays a key role in UK product strategy – keeping Xero practice tools focused around market needs. Under Damon’s direction, Making Tax Digital for VAT proved to be a huge opportunity for Xero accounting and bookkeeping partners.
Damon has held senior commercial, product and marketing roles at American Express and Visa Europe. Before Xero he rose to Global Head of Product at FTSE 100 global payments processor, Worldpay. He’s an engaging speaker who’s comfortable in front of the camera, something ably demonstrated by his experience as a rugby commentator in his native New Zealand.
Areas of expertise: Accountancy and bookkeeping, Making Tax Digital, artificial intelligence, UK product strategy
