Damon Anderson
Director of Operations, UK & EMEA
Damon is an international leader in fintech, with over 20 years experience delivering cutting-edge digital marketing and payments technology. Damon’s team is focused on developing and bringing to market cutting-edge products that empower Xero accountants and bookkeepers to do more.
Damon plays a key role in ensuring Xero’s go-to-market strategy delivers unique products that solve real problems. Under Damon’s direction, Making Tax Digital for VAT proved to be a huge opportunity for Xero accounting and bookkeeping partners.
Damon has held senior commercial, product and marketing roles at American Express and Visa Europe. Before Xero he rose to Global Head of Product at FTSE 100 global payments processor, Worldpay. He’s an engaging speaker who’s comfortable in front of the camera, something ably demonstrated by his experience as a rugby commentator in his native New Zealand.
Areas of expertise: Accountancy and bookkeeping, Making Tax Digital, artificial intelligence, UK go-to-market strategy
