Making small business beautiful in Seattle

It’s my job to analyze and optimize practices with Xero. I'll be your main point of contact as your practice grows on the platform.

I'm here to help current and potential partners along their journey to the cloud and expand the mindset of the profession.

Meet Shahar Plinner and Uri Bar-Joseph of Formations, a Xero silver partner. "Our requirements for an accounting software were for it to be stable, reliable and trustworthy, as well as flexible. Xero answered all of these requirements."

Meet Mario Raia of Combined IQ, a Xero gold partner. "Internally, we spend almost no time doing our books because Xero is really efficient. For clients, it helps us provide weekly financials.

Meet Michelle Reed, Xero silver partner with The Reed Group. “Thinking back to Xerocon last year… I really loved the idea about how small businesses help make our communities stronger and how that definitely has a ripple effect on the community.”

Meet Armaven Pogosyan, Xero silver partner at Pioneer Accounting Group. “Xero made us more efficient on the reconciliation front. The integrity of the data is linked to the quality of the reconciliations.”

Meet Sharon Asplund of Peritae, Xero silver partner. “Xero allows for easier communication between us and our clients, and it’s super easy to use. From its user-friendly language, to the streamlined organization, to the back-end tools.”

Meet Jennifer Allen of Hellam Varon, Xero bronze partner. “If you understand the pain of having a client do a QuickBooks backup file, then you have to make journal entries and then get those back to client, you get the beauty of cloud accounting!”

Meet Brian Forsythe of Solid Chops Accounting, Xero bronze partner. “Xero’s one of the things that allowed me to be more remote. When I decided to move out to Washington, having clients already on an online solution just made it that much easier.”

Meet Gina Lynn Bianchi of Bianchi Financial Services, a Xero silver partner. “I love processes and systems, so I decided to launch my own practice to help other bookkeepers and accountants improve their firms.”