What is net profit?
Learn what net profit is, how to calculate it and why it matters for your business.
Published Tuesday 7 July 2026
Table of contents

Net profit is what the business gets to keep, which makes it one of the most important numbers people look at
Key takeaways
What is net profit?
Net profit is one of the most important numbers on your profit and loss statement. It tells you how much money your business actually keeps after paying every expense.
Also known as net income, net earnings or simply the bottom line, net profit is what remains from your total revenue once you've subtracted the cost of goods sold (COGS), operating expenses, interest payments and taxes. It's the clearest measure of whether your business is truly profitable.
If your net profit is positive, your business is earning more than it spends. If it's negative, you're operating at a loss and may need to rethink your pricing, costs or both.
Net profit formula
The net profit formula gives you a straightforward way to measure your business's profitability.
At its simplest, the formula is:
Net profit = total revenue – total expenses
You can also break it down further to see exactly where your money goes:
Net profit = total revenue – COGS – operating expenses – interest – taxes
In this expanded version, each component represents a different category of business costs. COGS covers the direct costs of producing your products or delivering your services. Operating expenses include rent, utilities, wages, marketing and insurance. Interest covers any loan or credit repayments, and taxes include income tax and other obligations to the Australian Taxation Office (ATO).
How to calculate net profit
Calculating your net profit is straightforward once you know where to find the right numbers. Here's how to do it step by step.
If you're using Xero accounting software, your profit and loss report calculates this automatically. You can view your net profit for any period without doing the maths yourself.
Net profit example
A worked example makes the formula easier to follow. Let's say you run a small cafe in Melbourne.
Over the past quarter, your cafe earned $120,000 in total revenue from food and drink sales. Your costs for the same period looked like this:
Using the formula:
Net profit = $120,000 – $40,000 – $55,000 – $2,000 – $5,000 = $18,000
Your cafe's net profit for the quarter is $18,000. That's the amount you actually kept after covering every business expense. You could use this figure to plan your next quarter, set aside savings or invest back into the business.
Net profit vs gross profit
It's easy to confuse net profit with gross profit, but they measure different things.
Gross profit only accounts for the direct cost of producing your goods or services. You calculate it by subtracting COGS from your total revenue. It shows whether your core products or services are profitable before you factor in everything else.
Net profit goes further. It subtracts all expenses, including operating costs, interest and taxes. This gives you a complete picture of your business's profitability. You can see both figures side by side in a profit and loss statement example.
Using the cafe example above, gross profit would be $120,000 – $40,000 = $80,000. That looks healthy. But after subtracting operating expenses, interest and taxes, the net profit drops to $18,000. Both figures are useful, but net profit tells you what you're actually taking home.
What is net profit margin?
Net profit margin turns your net profit into a percentage, making it easier to compare performance across different periods or against industry benchmarks.
The formula is:
Net profit margin = (net profit / total revenue) x 100
You can also use the Xero net profit margin calculator to work this out instantly.
Using the cafe example, the net profit margin would be ($18,000 / $120,000) x 100 = 15%. This means that for every dollar your cafe earns, you keep 15 cents as profit after all expenses.
Net profit margin is particularly useful because it lets you track profitability over time regardless of whether your revenue goes up or down. It's also how lenders, investors and the ATO assess financial health. A rising margin suggests your business is becoming more efficient, while a falling margin may signal growing costs or pricing issues.
Why net profit matters for your business
Understanding your net profit helps you make better decisions about how to run and grow your business.
Net profit shows whether your business model is sustainable. Revenue alone doesn't tell you much; a business can turn over millions and still operate at a loss if expenses aren't managed. Net profit cuts through the noise and shows the real result.
It also plays a practical role when you need external support. Banks and lenders look at net profit when assessing loan applications. Investors use it to evaluate whether your business is worth backing. And if you're planning to sell your business, net profit directly affects its valuation.
For day-to-day management, tracking net profit helps you spot trends early. Learning to measure profitability is a practical first step. If your net profit is shrinking quarter to quarter, you can investigate the cause before it becomes a serious problem. A profit and loss template can help you get started with regular tracking. It also helps you set realistic budgets, plan for tax obligations and decide whether you can afford to hire, expand or invest.
How to improve your net profit
Improving your net profit comes down to earning more, spending less or a combination of both. Here are practical strategies that work for Australian small businesses.
Track your net profit with Xero
Knowing your net profit is only useful if you can track it easily and act on what it tells you. Xero's cloud accounting software gives you real-time visibility into your revenue, expenses and profitability, so you always know where your business stands.
With automated bank feeds, one-step reconciliation and customisable profit and loss reports, you can see your net profit at a glance without spending hours on manual calculations. Start tracking your profitability today and get one month free.
FAQs on net profit
Here are some frequently asked questions about net profit.
What is a good net profit margin?
A good net profit margin depends on your industry. In Australia, the ATO publishes industry benchmarks that can help you compare; many small businesses aim for a net profit margin between 5% and 20%.
What is the difference between net profit and net income?
Net profit and net income mean the same thing. Both refer to the amount left after subtracting all expenses from total revenue, and the terms are used interchangeably in accounting.
How often should you calculate net profit?
Calculate your net profit at least monthly so you can spot trends and make timely adjustments. If you use accounting software with real-time reporting, you can check it whenever you need to.
Does net profit include tax?
Yes, net profit is calculated after tax has been deducted. The figure that sits before tax is sometimes called "profit before tax" or "earnings before tax," while net profit reflects the final amount after all obligations are paid.
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Disclaimer
This glossary is for small business owners. The definitions are written with their requirements in mind. More detailed definitions can be found in accounting textbooks or from an accounting professional. Xero does not provide accounting, tax, business or legal advice.