Profile your customer
List key characteristics like:
• where they are
• what they care about
• how much they spend
This will help you refine your product and your marketing.
Do your numbers
Plot your projected costs on a timeline. Do the same with projected income. You'll run at a loss when you first start a business. How will you make up the shortfall?
Most Australian businesses get their money from:
31% owner’s savings • 19% bank loans • 11% friends and family • 22% credit cards
After starting a business
So now you know how to start a business, but what comes next? Lots of questions, that’s what. Keep your advisors and mentors close. And look for helpful articles in our small business guides.