Marketing funds to help grow your client base
The Xero partner program rewards you with a range of benefits including marketing funding to help your practice succeed.

Funding for Xero partners
For bronze, silver, gold and platinum partners in the United States and Canada, we’ll help fund pre-approved marketing activities.
Learn about the Xero partner programReady to grow your business?
Get marketing costs reimbursed
Attract new clients and provide more value to existing ones with support from Xero. We can cover 50% of costs up to $2,000 a year for certified bronze partners and above.
- Certified bronze and above partners gain access to US$2000 (incl. tax) in cooperative marketing funds each fiscal year.
- The deadline to submit invoices for reimbursement for the 2022 fiscal year was March 1, 2022.
What’s covered by the fund
Review the partner marketing fund guide to see what's covered then follow the steps below to apply for marketing funds.
Partner marketing fund guide (PDF)
Time to start
Just follow these steps to apply for and receive reimbursement from the partner marketing fund.
Step 1. Check your eligibility
Before submitting a request, check your eligibility in the partner marketing fund guide and review the partner brand guidelines
Partner marketing fund guide (PDF)Xero partner brand guidelines (PDF)Step 2. Apply for funding
Submit the online application form below to tell us about your campaign, and share your 90-day marketing plan.
Jump down to the application formStep 3. Get approved
Receive approval from Xero and complete your activity. Your marketing activity must meet all requirements to be eligible for reimbursement.
Find resources for marketing your practiceStep 4. Receive your funds
Email your invoices and supporting documents for reimbursement. We'll help cover 50% of the cost up to $2,000 each year.
Email the team with queries
Share your marketing plan
Fill out the form and we'll be in touch
Become a Xero partner
Join the Xero community of accountants and bookkeepers. Collaborate with your peers, support your clients and boost your practice.