Ecommerce management: a guide for small businesses

In this definitive guide, we cover everything you need to know about ecommerce management for your growing business.

Illustrated tablet showing online shop.

A guide to ecommerce management

In the following chapters, we look at what ecommerce management looks like for scaling businesses, and why it’s important for continued grow

  1. What is ecommerce management?

    We explain what ecommerce management is and how it differs from physical retail.

  2. Why is ecommerce management important?

    We explore why ecommerce management matters, and the impact it can have on your business.

  3. Challenges to ecommerce management for SMBs

    Learn about the common challenges ecommerce business owners face.

  4. Your ecommerce team

    We show you how an ecommerce team is typically structured, including job roles and responsibilities.

  5. Developing an ecommerce management strategy

    Learn some basic tips for making ecommerce management a part of your business.

  6. Ecommerce management tools

    We take a look at some of the most helpful ecommerce tools and how to use them.

  7. Learn more about running an ecommerce business

    Discover resources and support for helping you run your ecommerce business.


Xero does not provide accounting, tax, business or legal advice. This guide has been provided for information purposes only. You should consult your own professional advisors for advice directly relating to your business or before taking action in relation to any of the content provided.

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