Special industry report: Leveraging the app advantage

Discover how Canadian accounting & bookkeeping practices use apps with small business clients to enhance relationships, boost efficiency, and drive growth. Uncover insights on app adoption, its benefits for both practices and clients, and potential revenue opportunities through app expertise.

Cover of Xero’s 2024 Canadian State of the industry special report: “Leveraging the app advantage”

Apps drive growth and efficiency in Canadian practices

Here are some of the key insights from our survey of 251 accountants and bookkeepers across Canada, highlighting how practices are enhancing client relationships, boosting efficiency, and driving growth.

App usage is widespread and well-established

Nearly 9 in 10 practices surveyed use apps in their work with small business clients.

App adoption benefits both practices & clients

Over 70% of surveyed practices say that apps help clients save time, gain efficiencies, and get more from their accounting software.

Practices play a key role in client app choices

71% of practices say clients rely on their app recommendations, highlighting their influence in app adoption.

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This report will help you

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    Enhance advisory services

    Explore how app adoption enhances efficiency and advisory services for Canadian practices.

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    Maximize app benefits

    Unlock the potential to enhance efficiency, client engagement, and service delivery through integrated apps.

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    Grow your practice

    Invest in and drive app adoption to experience growth and steer your practice towards greater success.

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