Get marketing support and funds from Xero to grow your client base

Get a range of partner resources from Xero to boost client engagement including branded brochures, imagery and funds.

An illustration of an accountant at their desk sitting next to a client, with speech bubbles next to each of them.

Partner marketing fund

Ready to grow your business? Let’s work together to attract new clients and provide even more value for your existing clients. The partner marketing fund supports you with the tools, templates, resources – and funds – you need to execute great marketing.

Read success stories and get inspired by your fellow Xero partners and their marketing efforts.

Get marketing costs reimbursed

We’ll help cover 50% of costs up to $2,000 each year.

Time to start

All certified bronze partners and above gain access to $2,000 CAD (incl. tax) in cooperative marketing funds every fiscal year (April 1 to March 31). Review the partner marketing fund guide to see what's covered then follow the steps below to apply for marketing funds.

Step 1. Apply for funding

Submit the form below to tell us about your campaign and share your 90-day marketing plan.

Step 2. Get approved

Get project approval from Xero and complete your activity (your marketing activity must meet all requirements to be eligible for reimbursement).

Step 3. Receive your funds

Email your invoices and supporting documents for reimbursement. We'll help cover 50% of the cost up to $2,000 each year.

*Please note, the deadline to submit invoices for reimbursement for the 2022 fiscal year was March 1, 2022. If you have any questions, reach out to


Before submitting a request, be sure to review the partner marketing fund guide and brand guidelines.

Share your marketing plan

Fill out the form and we'll be in touch

Become a Xero partner

Join the Xero community of accountants and bookkeepers. Collaborate with your peers, support your clients and boost your practice.