Communication skills for small business

Whether you rely on staff or fly solo, soft skills like communication help with running every aspect of your business.

A small business owner accesses soft skills guidance on their laptop to communicate effectively with an employee.

1. So, what exactly are soft skills?

We use soft skills when we engage with other people, respond to challenges, and in the way we work. They’re essential for success in your personal life, in your career, and in the workplace. Soft skills need to be gradually developed and continuously reinforced.


2. Why are soft skills important?

People with strong soft skills are more likely to form better relationships with their co-workers, clients and suppliers. So whatever stage your business is at, ongoing development of soft skills like communication is key to success.


3. How can I improve my soft skills?

Begin with establishing where your soft skills stand now, then identify which ones have helped you succeed and what you’d like to develop further. Start small: focus on just one or two, like becoming a more effective communicator.

Business benefits of communication skills

Kate Reid from Lune Crossanterie has a laugh with one of their staff.

With the right communication skills, you can create a happier work environment with more committed employees.

A small business owner leaves their greenhouse carrying several healthy green plants.

Consciously setting out to develop good communication skills helps you become a better listener.

A small business owner talks with one of their staff who’s wearing a welding mask.

Understand information faster and present ideas more effectively to your employees, clients and suppliers.

Resources to further your communication skills in business

Developing your communication skills will give you confidence to make difficult decisions under pressure, adapt quickly to change, and improve the day-to-day running of your business. These bite-sized videos and this guide are designed to equip you with the tools you need to get started.

A business owner uses a calculator to assess potential costs and returns, and records them on a whiteboard.

Running a virtual event or meeting

Learn how to choose the right format and tools to engage your audience,

A small business owner makes a call on their phone in their office.

Making meetings more meaningful

Discover tricks you can implement to help you have more meaningful meetings.

An industry expert presents to an audience on their PC using a bar  graph and pie chart to support their presentation.

Speaking on camera with confidence

Be authentic on camera and make genuine connections with your audience.

A presenter relaxes behind their laptop and shares a story about their business.

Engaging your video audience

Capture your audience’s attention with storytelling.

What’s next for you and your business

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Thinking about starting a business

Starting your own business can be both exciting and daunting. Check out our toolkit for helpful resources and tools to get you started on your business journey.

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Business already up and running

Managing your business but want more resources to help you with the day-to-day stuff? Find content about and tools for business continuity and finance.

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Small business guides

Browse all of our small business articles and guides. They’re packed full of useful tips, tricks and accounting essentials for business success.

Get more resources and tools

To help your small business