Accounting & bookkeeping industry performance report

Benchmark your practice against other Australian firms and see how Xero partners stack up against the wider industry.

Two business owners sitting next to each other with a cup of coffee reading from their laptops.

Online accounting and growth go hand in hand

Here are key findings from our survey of more than 497 Xero accounting and 286 bookkeeping partners across Australia.

Many switching to new accountants

More than 190,000 small businesses switched to a new accountant in 2017.

More clients mean more opportunity

Firms with more clients online have greater opportunity for advisory service revenues.

More clients equal more revenue

Revenue per employee increases as the number of online clients increase.

A hand holds a mobile phone showing business activity data for a cafe.

Find more resources for your practice

Partner toolkit

View our range of marketing and educational resources to help your practice succeed.

View resources

Accountant and bookkeeper guides

These guides serve up tips, tricks and essentials for the success of your practice.

View guides

Optimise advisor directory listing

Get in front of the thousands of businesses who search the Xero advisor directory each month.

View guide

Become a Xero partner

Join the Xero community of accountants and bookkeepers. Collaborate with your peers, support your clients and boost your practice.