Run your café with easy-to-use online accounting software

Having set up other businesses, David had always found that the accounts and running the business were disconnected. With Shoreditch Grind he wanted to understand how the coffee shop was performing on a day-to-day basis.

By taking on Xero, David was able to bring the accounts to life, and dig down into the numbers to really analyse how the business was doing.

“Whatever you can measure, you can improve,” says David. “If you don’t have the systems in place to measure, then you can’t improve it.”

Using an iPad-based till system means David can integrate the sales numbers directly into Xero.

“Every business now is a technology business,” says David. “It’s got to the point now where I’ve written it into the contract for another business I’m involved in that Xero must be used.”