UK & EMEA Xero Awards 2021
On the evening of 3 March 2021, accounting practices and app partners across the UK, Ireland and South Africa were honoured at the annual Xero awards. Hosted online, the awards celebrated excellence and the achievements of our industry through one of the toughest years we’ve seen.
Congratulations to our 2021 awards winners!
UK Partner Awards
Fusion Accountants
Mid-sized Firm of the Year
An incredible level of digitalization and a willingness to go the extra mile for their clients at every stage of the journey made Fusion Accountants a clear winner in this category for all the judges.
UHY Hacker Young Manchester
Large Firm of The Year
Finalists in the 2020 Xero Awards, UHY Manchester have taken the win this year, as they stood out for being an agile business that quickly found new ways to engage with clients when it was needed most.
Linford Grey Associates
Total Xero
A finalist in this category last year, Linford Grey clinched the top spot by demonstrating outstanding vision and ambition. The judges were impressed with how the firm embraces new technology.
Ireland and South Africa Partner Awards
Accountant Online
Xero Partner of the Year: Ireland
A clear passion for educating others on the benefits of cloud technology and investment in their training schedule helped Accountant Online stand out to the judges.
Lalor O’Shea McQuillan
Emerging Firm of the Year: Ireland
Already a company with technology at its core, Lalor O’Shea McQuillan took notable steps this past year to further its commitment to digital by appointing a dedicated digital champion to raise awareness of Xero.
DoughGetters Accounting
Xero Partner of the Year: South Africa
Winners of the 2020 Emerging Firm, DoughGetters have made incredible strides to take home this title just twelve months later, as they continue to build on the qualities that impressed the judges last year.
Xero Awards 2021 ceremony
For the first time we held a virtual online ceremony. See how the evening unfolded through photographs, social media posts and our highlights reel.
See moreHuman Awards
Stuart Hurst
Most Valued Professional
Stuart is a champion for modern accounting practices. He fully embraces cloud accounting and uses social media to spread the word in a humorous way. His generosity to share knowledge, wisdom and advice with his peers and small businesses is exceptional.
See Stuart’s reaction when Gary Turner surprised him with the news.




Kung Fu Accounting
Community Impact Award
This new award honours a Xero partner who has gone to great lengths to help an individual, a group or community in need; making a difference to people's lives. Xero’s chosen charity, the Samaritans were the guest judge to select the winner.
Read why Kung Fu shone out as a contender from Xero’s Community Connect team.
See what Sonya from the Samaritans had to say about Kung Fu Accounting below.


CDC Accounting Ltd
People’s Choice Award
This new award gave clients the opportunity to recognise their Xero accountant. CDC Accounting received the most votes from their clients.



UK & EMEA App Awards
Syft Analytics
App Partner of the Year: South Africa
Practice App of the Year: UK
With growth of over 1000% in the last year alone, and connected entities all over the world, financial reporting app Syft Analytics continues to not be just an incredible South African success story, but a global one too.
ApprovalMax
App Partner of the Year: UK
Winners in this category last year, ApprovalMax continue to demonstrate exceptional dedication to improving the customer experience and are an outstanding contributor to the Xero community.
2021 Xero Awards finalists
Congratulations to all of our amazing finalists. Our judges were blown away by the calibre of the applications for this year's awards and humbled by the great achievements you’ve made.
See finalists