In this presentation, you'll learn the concepts of SEO, explain why Google values great content, provide actionable information and direct you towards other resources that can help further your understanding of SEO.
- Search Engine Optimization, What it is, why it's important and how it works
- How Google determines which site to rank
- Content, inbound links, website usability, local SEO
- How to optimize your site
There are no pre-course preparations for this course.
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