Doors and expo opens
Keynote: The Upside of Stress: Why Stress is Good for You, and How to Get Good at It
Speaker: Kelly McGonigal
Stress is unavoidable. But is it always harmful? Stanford psychologist and award-winning author Kelly McGonigal, PhD, offers a surprising new view of stress — one that reveals the upside of stress, and how to capitalize on its benefits. The latest science shows that stress can make us smarter, stronger, and more resilient. Stress can even help you connect with what you care about most and strengthen close relationships. This session will explore both what makes stress good for you, and what you can do to get good at stress. Learn how to cultivate a mindset that helps you thrive under stress, and simple strategies for transforming the biology of your stress response, to improve health and well-being. The new science of stress resilience will give you a renewed sense of optimism about your own ability to handle whatever challenges life brings.
Xero Platform Keynote
Keri Gohman, Chief Platform Business Officer, Xero
What binds our Xero community is the innovative platform from which we all operate. This platform holds the key to how small business owners expand and differentiate to make their businesses more successful. Keri Gohman, Chief Platform Business Officer, will discuss how we are expanding our community with financial institutions and ecosystem partners creating deeper, data-rich connections that deliver breakthrough solutions to help small business and advisors tackle the biggest financial challenges.
Helping your clients do beautiful business from anywhere
Speaker: Dave Champine
Being able to do business anywhere is a beautiful thing. Having access to the right information at the right time and being able to perform tasks like invoicing on the go can increase efficiency and enable growth. Come along and see what’s new and planned across our suite of mobile apps and find out how you can set your clients up with the essential tools for doing business on the move and give them freedom with Xero.
Staying one step ahead with security
Speaker: Aaron O'Connor
Small businesses have become a growing target for cybercrime. In today’s economy over 80% of breaches occur via stolen or weak passwords, and email is the primary method of attack. So brushing up on security awareness is a key defense. A few good security practices put in place can save your information, and regularly backing up can save you from all-out disaster. In this talk, you’ll find out about the threats out there and how to defend against them, so you can educate your staff and customers to stay safe online.
Recommending the right apps for your clients
Speaker: Nick Houldsworth
Like many other industries, adoption of automation is threatening to disrupt traditional accounting and bookkeeping practices. The smart are embracing the change by moving clients to the cloud, recommending apps, and growing revenue faster for clients and their practice as a result. We know many of you want to get started, but need help. In this session, you’ll find out how Xero is empowering advisors with the tools and insights they need to become advisors of the future, while arming clients with the right apps to help them succeed.
Transition to breakout session
Creative Marketing Ideas
Speaker: Matt Wilkinson
Regardless of the size of your marketing budget, there are fun and creative ways to reach your customers. In this session you'll learn how partners have used partner program resources to successfully grow their practice.
Making the move to advisory services
Speaker: David Emmerman
So just what is advisory services anyway? There are so many options is can be daunting unless you have plan. In this session you'll learn from partners that have each taken a different approach to advisory services. In this moderated partner panel you'll hear partner experiences and get their expert tips on making the transition to advisory services. We'll give you ideas that will fuel your imagination and help you to visualize new ways to help your clients.
Streamline your processes with Xero Practice Manager
Speaker: Jessica Mason
If you’re a partner who currently uses Xero Practice Manager, this talk is all about getting the most of the software and its integration with Xero. Learn how to streamline and automate your administrative procedures and internal management reports, monitor your KPIs of choice, and drive down your Lock-Up, based on functionality within the platform. Jessica will share with you tips and hints that she learnt from using Xero Practice Manager in practice combined with supporting our partners as a Xero employee.
Lunch & demo sessions
Keynote: If I Cancan, You Cancan
Maysoon uses comedy to tell her tale of beating the odds as a multiple minority (Arab, Muslim, disabled woman of color) living in America. This hilarious talk is an extended version of her viral TED Talk, “I’ve Got 99 Problems and Palsy is Just One”.
4:00 - 4:45 PM
Fireside Chat between Rod Drury and Steve Vamos
Speakers: Rod Drury, Founder / Non-Executive Director, Xero & Steve Vamos, Chief Executive Officer, Xero
6:30 PM - 11:00 PM
Xerocon Wrap Party
Get your dancing shoes on and join us at the Hard Rock pool deck for drinks, food, and lots of great entertainment.
*Schedule is subject to change