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Director of Platform Business, UK & EMEA
Edward’s team works with Xero’s 700+ app partners, leading banks and fintech organisations to reduce the friction points that hold back small businesses.
His role covers banking and fintech engagement, leveraging Open Banking and PSD2 to realise the next generation of services for Xero customers. As a speaker, Edward has a talent for making these deeply technical subjects more accessible, simplifying the theory and demonstrating the practical implications.
Edward is passionate about enabling success for small businesses and brings first-hand experience of the challenges faced by entrepreneurs. He is a co-founder of two cloud businesses; a VC-backed challenger in IT security subsequently acquired by Websense, and a business applications vendor for SMEs.
Previously, Edward held leadership roles with a number of software and cloud organisations, including Microsoft, where he led UK sales for the Microsoft Dynamics ERP & CRM product division.
Areas of expertise: Banking, Fintech, Ecosystem, Open Banking
Edward on LinkedIn