Xero Blog

The internet is where people are going to find you or your company and form their perceptions of your brand. So – what should you consider when building your brand on social media?

Xero connects with over 1,000 apps that help small businesses and their advisors succeed, with most available in our app marketplace. Each month we celebrate an app partner who stands out for helping small businesses thrive.

My Xero journey started long before I joined the company as a Partner Consultant last year. In fact it began back in 2014 as a Chartered Accountant at Old Mill where I attended a Xero Roadshow and was blown away by Xero’s fresh, bright, and positively different approach to bookkeeping.

Starting a business has long been a great Australian dream, and there are few things more rewarding than working for yourself. But that’s not to say it comes without its challenges.

Become 2021, sponsored by Mastercard and powered by The Harvard Business Review Analytic Services Business Innovation Index, recently interviewed business leaders from Australia and New Zealand companies to determine how they are innovating to better serve their customers.

We’ve already seen the transformational role that digitisation can have on businesses. One area it can make a real difference is tax. Expanding the taxpayer base is a vital step in the long-term development of our economy, and tech has a key role to play. 

After wrapping up another never-ending tax season, there’s plenty for accountants and bookkeepers to celebrate this year. The days of deadlines and late nights are behind us, so cheers to all of the accountants, CPAs, tax preparers and bookkeepers who have worked tirelessly throughout tax season!

The last year has drawn attention to the resilience of the human spirit, as evidenced by this year’s Xero Awards.  This year we introduced two new awards, one of which is the Community Impact Award.

As an accountant or bookkeeper, you might consider yourself an old hat when it comes to Single Touch Payroll (STP) by now. The ATO initiative has been around for nearly two and half years to help employers establish real-time digital payroll reporting including salaries, wages, PAYG withholding tax and superannuation information.