Our Xero Roadshow Asia in Hong Kong and Singapore took place last week where we met with more than 1,000 accounting and bookkeeping delegates. We were also joined by 19 exhibiting add-on app partners. Having spent more than two years with Xero growing the business in Australia, meeting with Asia partners and speaking with them on their challenges and goals is an incredible privilege. It’s also amazing to see how far the Xero community in Asia has advanced considering that Xero has been in Asia for less than two years.
In my time spent so far in Singapore and Hong Kong with our partners and understanding the industry, one thing is clear. There’s no time like now to adopt the technology that will set your practice up for future success.
The future is now
The accounting and bookkeeping landscape is transforming rapidly. It’s become more critical than ever for accountants and bookkeepers to embrace the tools, products and technology that will help them stay ahead of the game and attract new clients. These tools and products are not available in two, three or five years — it’s available today.
Innovations in the Xero product – available now
We’re always innovating the Xero product and releasing new features. As your clients’ advisor, it’s essential that you understand the new releases. Xero Expenses, Projects and Discuss – that will help you and your clients work more efficiently and collaborate better. Here’s a handy timeline to keep track of all the product improvements that we’ve released to-date.
Building a trust-based advisory service
In his keynote, Anthony Staltari, our Partner Consulting Director for Xero Asia, shared that clients trust their advisors as much as they trust their friends and family. As advisors, how do you reward and grow that trust? Build a deeper, lasting relationship with your clients through content, regular check-ins, milestones planning, proactive advice and insights. As their trust in you grows, so will their opportunity.
Take your practice further with Xero HQ
I introduced Xero HQ during both Roadshows, which helps advisors provide better services to their clients. Get real-time visibility and insights across all of your clients, connect with a curated selection of third-party apps, and access the best tools. In addition, Xero HQ Ask allows you to collaborate closer with your clients directly on the items in Xero that you’re working. So you get the clarifications you need faster. Start using these invaluable tools which are available to you right now at no extra cost.
Chart your course with Xero Practice Strategy Day
During the Roadshows, we also announced that we’re holding the first Xero Practice Strategy Day in Singapore on 15 May 2018. This all-day session is for accountants and bookkeepers who want practical guidance and support on the journey to becoming a practice of the future. We’re running an early-bird offer of 50% off tickets until 28 February. So be sure to book in your seats now before tickets run out.
Thank you – and check out the Roadshow wrap-up
For all those that attended, I hope the Roadshows were useful and insightful in setting your practice on the path to even more growth and success. Thank you to everyone that made it, and to all those we missed – we hope to see you for our next Asia Roadshows! Be sure to check out our wrap-up that covers all the highlights of both days in Hong Kong and Singapore.
If you’re an accounting practice and not yet signed up as a Xero Partner, check out the Xero Partner Program that rewards you with benefits however your practice grows.