I’ve been working with Mulcahy and Co., a mid-sized firm based in Ballarat, for a while now and I’m excited that they have made it to Xero Platinum Partner.
As one of the top five firms in the region, they look after an interesting mix of clients, with around half of their client base being farmers and the rest being SMEs in Ballarat and beyond (they also have clients in most other states).
From the moment I caught up with Jamie and Chris Mulcahy – the charismatic brothers who set up the firm in the late 90s – and Mark Cunningham, who’s been a team member since 2003 and a Partner since 2010, it was clear they were the kind of guys with boundless energy to grow their business and help their clients do the same.
What’s really blown us away is how quickly Jamie, Chris and Mark and their team have progressed from Bronze to Silver and now Platinum Partner. Starting in March 2013, they got to Gold Partner just a few months later in July and then leapt ahead to Platinum Partner in June of this year, adding 500 Xero clients in just 15 months. And they’re the first independent firm in Australia to reach this milestone, which is a stellar achievement.
Clearly, an effort like this deserves a big pat on the back (and then some), so we invited Jamie, Chris and Mark (pictured below with Stuart McLean, Xero’s Chief Revenue Officer, Chris Ridd, MD Xero Australia, and myself) to our Melbourne office for a chat about how they did it.
True to form, Jamie, Chris and Mark were quick to point out that their success is the result of a true team effort. Everyone’s on board with Xero and chips in to make sure clients get the service and advice they need.
They’re also big believers in making sure every single member of the firm has Xero certification and has been trained up on the platform – so they’ve made a big investment in that area, and it’s obviously paid off.
The other impressive thing about Jamie, Chris and Mark and the team is their dislike for complacency both in the accounting industry and with their clients. Their belief is that this kind of apathy is a barrier to progress and change and that it hinders business growth and innovation in the industry. So they’re dead set against it. That makes a lot of sense, and it’s also good for the industry and great for their clients.
On that note, this was a key driver behind why they invested in Xero in the first place: it frees up their time to get on the front foot and work more proactively with clients. The Mulcahy team is not just about growing their own business, they genuinely want to help their clients do the same, even the business in Portland (coastal Victoria) with sluggish internet!
What’s also interesting to note is that Mulcahy’s offer to share the cost of Xero with their clients in fixed fee packages. The vast majority of their clients are on fixed fee agreements, and the cost of Xero is worn by the firm. In their eyes, the time they save – and the efficiencies they’ve gained – are far more worthwhile than hiking up prices to clients.
It’s been great working with Mulcahy and Co. I always walk away from our meetings with an extra dose of energy and enthusiasm. On top of that, they’re a really nice bunch of people to work with.
Again, I’d like to congratulate the whole team at Mulcahy and Co. for getting to Xero Platinum Partner status in such a short amount of time – it’s a really impressive effort. Myself and the team at Xero look forward to supporting them any way we can in the future.