We think of industry awards as a bit of fun showbiz recognition for the team, and it’s always a good coping strategy to not take them too seriously because you’ll only get depressed when you don’t win.
So, in that level headed spirit we’re super-crazy chuffed that Xero won the Best Client Software category in the British Accountancy Awards at the Tower of London last night, the biggest awards in the UK accounting industry’s calendar.
It was particularly gratifying to read the comment from the judging panel that “Xero is a poster child for the new breed of online accounting systems.”
After years plugging away in the UK we noticed the British market dynamics beginning to shift about eighteen months ago and since then the UK has definitely woken up to the reality that online accounting is a pretty big thing. Indeed, in the year between June ’12 and July ’13 our UK customers processed just under £8 billion worth of sales & purchases using Xero. To give you a sense of scale, that’s not a kick in the backside off the total annual revenues of the huge UK retailer, Marks & Spencer.
All up, last night was a great shot in the arm for Team UK and it was also cool to see a bunch of our most forward thinking Xero Partners pick up some gongs, too.