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The cloud is not what you think

Posted 5 years ago in Tech by Philip Fierlinger

No doubt, you’ve heard endless mention of “the cloud” over the past couple years. The funny thing is, do you actually know what it means?

Take a minute right now and ask somebody what they think it is. Can they explain it? Is their explanation the same as yours?

As part of our latest installment of the Small Business Guide we hit the streets to ask what people really know about the cloud and made a video of the responses, which were quite entertaining.

Small Business Guide to Cloud Computing

A few people pointed to the sky, looking at us like we were a bit “special.” Most people had a vague notion we were talking about gadgets and software. A few described it perfectly.

We discovered there are a few common myths, so we decided to make a guide to make it really easy to understand what the cloud is and why it’s so important.

We created a few myth busting flip cards to set things straight and our infographic “What is the cloud?” makes it pretty obvious why it’s so much better than life before the cloud.

Cloud Computing Infographic

Finally, you can take the cloud computing quiz to test if you actually know what you’re talking about.

So how did you do? Be honest!


Eric Szvoboda
January 9, 2013 at 11.18 am

Cloud is revolutionary however most are skeptic about the security of it. Thanks for posting these guides and other tools talking about cloud.

Gillian Rossouw
January 9, 2013 at 11.53 am

Oh wow love the content and video poll yes funny comments from around the world, but what a cool blog. Xero is certainly global. You have made my day about to do a presentation this morning a the local Coffee Club, Xero has weaved the magic for me.

Gayle Buchanan
January 9, 2013 at 7.15 pm

Ditto Gillian, content awesome and love the non traditional ‘expected’ ways are being bend beautifully by Xero … so love your work

Peter Morgan
January 10, 2013 at 3.43 pm

The level of misconception, whilst amusing represents a tremendous opportunity for those that ‘get it’. 2013 is going to be such an awesome ride with Xero.

Joe from LedgerLive
January 11, 2013 at 1.31 am

Phew, “master of the cloud” status confirmed!

Couldn’t agree more that there are still lots of misconceptions about what the cloud means. However, I think all people really need to know (and are starting to understand) is that the cloud makes things easier.

As the quiz suggests, this is about easily accessing vital information that helps you make decisions or run your business.

Xero understand this better than most and (presumably) that’s why they make it easy for companies like us to build add-ons that help their users access more and more useful and relevant information.

Claire Georghiades
January 11, 2013 at 8.21 pm

Thank you Xero for this amusing and helpful blog.
There is still so much misconception amongst businesses. Larger business perceive that they need to ‘own’ their own accountancy software and have it loaded onto their server for the information to be secure, as was historically true. Smaller businesses often buy an accountancy package when they startup and then are reluctant to change. However, lots of really successful businesses are looking at innovative solutions that totally meet their needs and that is why they choose the cloud and Xero accounting software.

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