We’re stoked Xero is among the winners of the IxDA Interaction Design Awards. When you see the other winning designs it’s awesome to find ourselves in their company. We’re also thrilled to be recognized by such an accomplished panel of judges.
The winners represent an amazing range of innovative products and slick, smart design solutions – like Nike+, Windows Phone 7, HBO GO, and lesser know but equally impressive products like Sifteo, Peel, Interaction Cubes, Spotify Box, B-Cycle. Definitely check them out.
For an accounting system to be chosen among all those rather exotic and uber hip products indicates that Xero is taking accounting into another realm. But the IxDA isn’t just about superficial flash – it’s mostly about creating useful products that help make people’s lives noticeably better. That’s what makes us most proud.