The UK team was chuffed to learn that one of our most successful and progressive Partners, The Wow Company, was recognised at 2020 Innovation Group’s annual conference as being The Most Innovative Medium-Sized Firm of the year.
The guys at Wow were one of the first UK practices to get on board with Xero and so it was very gratifying to hear them emphatically citing Xero as being an important part of their armoury and a collaboration enabler for them and their clients.
“By working with Xero, we are able to deliver a truly proactive service to small businesses across the country and with Xero adding auto bank feeds for the UK right now, we are encouraging all our clients to move across to Xero.”
As their name suggests, The Wow Company is not your average accounting firm. I grabbed a few clips on my flipcam last month when we met – before they had won the award – and asked them for some quick insights on what makes them different and how online is changing the way they collaborate and support their clients.