Xero a hit with London’s startup community

Last week the UK team spent an exhausting two days at London’s Docklands amid 20,000 visitors at the Business Startup show.

Aside from the hundreds of people we entertained with our 10-minute demos on the Xero stand over the two days, my abiding memory will be the number of times my explanations of Xero’s basic characteristics like unlimited user pricing or automated bank feeds were greeted with wide-eyed incredulity with ‘ Seriously?’ or ‘You’re kidding me?”

We think we’re onto something, so was great to hear that a chunk of the business start-up community agrees.


Matt Alsbury-Morris
May 23, 2010 at 11:59 pm

Xero was definitely a hit at the start up show. Numerous visitors to our stand commented on how the functionality and ease of use got them interested, hoping to see Xero at November start up show too.

May 26, 2010 at 9:38 am

Hi, I hope you will soon offer some customer trainings in the UK. Too bad your CEO can’t make it to London…i would have liked to meet him. Xero will be the next SAP in my opinion…just revolutionizing the market…gotta buy some stock :-)

Charlotte Hinton in reply to Guy
May 26, 2010 at 2:27 pm

Hi Guy,

Rod was in London yesterday – sorry you missed him! He’s around for the rest of the week presenting at some events we have running for accountants – for further information: http://www.xero.com/xerobreakfast

Charles Verrier
May 28, 2010 at 11:30 pm

UK banks have always been really hard work when it comes to 3rd-party links to on-line account data (Aussie and NZ banks were FAR more supportive of the idea). If you’ve managed to get past those roadblocks, then that’s a really big deal.

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