We wanted to let you know that we’re moving to a new home on Twitter later today*, which means we’ll be changing from @TeamXero to @Xero.
For those of you on Twitter who are already following us on @TeamXero you don’t need to do anything. The move will happen auto-magically and you’ll still be able to see all your tweets with us and continue to be a loyal follower.
If you were previously following us on @Xero you might find yourself swapped back to @TeamXero. Don’t worry if this happens, we’ll be watching out and will help you make the move to our new home.
So why the change? We thought we’d share a few of the reasons. This might be useful for any others using or considering Twitter for their business too:
Xero is our core name and brand
People naturally search by company name on Twitter
It’s shorter, so it gives us all a few more precious characters to use (although I heard recently that the average tweet is now 77 characters)
It helps with SEO by making sure web searches for your company show your Twitter account in the results
I’ll still be there (^OG = Orange Girl) along with some other guest tweeters as time and expertise allows.
Don’t forget we’re also tweeting from @XeroPersonal which you can use to comment on or keep up-to-date with our new personal finance product, Xero Personal.
9Xero For Dummies – in bookstores downunderXero For Dummies Second Edition is available in March 2015