Xero Best finalist
This week we heard the news that Xero’s combined prospectus and investment statement is a finalist at the Best Design Awards in the Graphic, Corporate Communication category.
The awards are a national award programme of the Designers Institute of New Zealand, recognising New Zealand’s best graphic, product and spatial design.
Xero’s offer document was produced in-house by our brand manager Darryl Gray, and Michael Pennington of the Penningtons – both directed the project with design production by Joanne Maguire.
Ours was the only category finalist that was produced in-house. While it was a full-on project, it was an important vehicle for developing our overall brand, and it also highlights a strategy at Xero to develop our brand and design in-house.